Dates
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Combined Performance
Channel Breakdown
Creative Performance
Meta BAU (Skin Quiz excluded) · Google PMax
ROAS by Format & Audience — Meta
Image
Video
Revenue by Format & Audience — Meta
Image
Video
Meta — Image vs Video
| Audience | Format | Spend | Revenue | ROAS | Rev share |
|---|---|---|---|---|---|
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Top & Bottom Creatives — Meta
Benchmarked vs blended Meta ROAS · any conversions, or £50+ spend if none · click thumbnail to view live ad · ads with no fetchable creative are excluded from results
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▶ Top Performers
Which creatives are driving revenue and ROAS · sorted by revenue · click a header to sort
▶ Engagement Leaders
Which creatives hold attention · CTR benchmarked against this period's own account average · hold rate is video-only
▶ Fatigue Watch
Vs the prior comparable period · frequency >3.0 (prospecting) / >6.0 (retargeting) with CTR or ROAS down 15%+ · only Watch/Fatiguing shown, sorted by spend at risk