# TikTok Ads Agency | Paid Social That Performs | Crank Source: https://wearecrank.com/paid-media/tiktok-ads-agency Crank is a TikTok ads agency that runs paid social with measurement first: creative testing, audience strategy and budgets tied to revenue. --- [![Crank - Providing your levers for growth](/images/crank-logo-full.png?dpl=dpl_BHxovY8aaXUEYG93Y3ojZk2avQMS)![](/images/crank-icon.png?dpl=dpl_BHxovY8aaXUEYG93Y3ojZk2avQMS)](/) * [Crank OS](/crank-os) * [Overview](/crank-os) * [How it works](/crank-os/how-it-works) * [The four layers](/crank-os#layers) * [Pricing](/crank-os/pricing) * [Compare](/crank-os/compare) * [Insights](/insights) * [Live demo](/crank-os/live-demo) * [Partners](/crank-os/partners) What it does * [Tracking](/crank-os/tracking) * [Dashboards](/crank-os/dashboards) * [Daily alerts](/crank-os/daily-alerts) * [Ad production](/crank-os/ad-production) * [Campaign builds](/crank-os/campaign-builds) Built for * [Online shops](/crank-os/ecommerce) * [B2B teams](/crank-os/b2b) Free * [Free scan](/crank-os/free-scan) * [Free companies report](/crank-os/free-companies-report) * Services * [B2B marketing](/b2b-marketing) * [B2C ecommerce](/b2c-ecommerce) * [Paid media](/paid-media) * [Fractional CMO](/fractional-cmo) * [Insights](/insights) * [All insights](/insights) * [Ecommerce growth strategies](/insights/ecommerce-growth-strategies) * [B2B marketing](/insights/b2b-marketing) * [Beauty marketing](/insights/beauty) * [Enterprise software marketing](/insights/enterprise-software) * [Paid media measurement](/measurement) * [Digital marketing glossary](/digital-marketing-glossary-for-senior-leaders) * [Case studies](/case-studies) * [About](/about) * [Contact](/contact) [Book a live demo](/contact?enquiry=live-demo)[Chat now](https://wa.me/447457416922?text=Help%20my%20business) TikTok Ads # TikTok Ads Agency. **Paid Social That Performs** We run TikTok paid media with measurement first—so creative decisions, audience strategy, and budget shifts are tied to what drives revenue, not what looks good in-platform. [Book a Strategy Call ](https://wa.me/447457416922?text=Hi%2C%20I%20read%20your%20TikTok%20ads%20agency%20page%20and%20would%20like%20to%20talk.) On this pageContents 1. [A TikTok Ads Agency That Treats Performance as the Brief](#a-tiktok-ads-agency-that-treats-performance-as-the-brief) 2. [Why TikTok Advertising Belongs in a Serious Paid Media Mix](#why-tiktok-advertising-belongs-in-a-serious-paid-media-mix) 3. [How Crank Plans, Builds, and Optimises TikTok Campaigns](#how-crank-plans-builds-and-optimises-tiktok-campaigns) 4. [Creative That Converts and Measurement You Can Trust](#creative-that-converts-and-measurement-you-can-trust) 5. [Who Crank's TikTok Ads Service Is Built For](#who-crank-s-tiktok-ads-service-is-built-for) 6. [Setting Realistic Expectations: TikTok Ads Performance](#setting-realistic-expectations-tiktok-ads-performance) 7. [Ready to Add TikTok to Your Paid Media Strategy?](#ready-to-add-tiktok-to-your-paid-media-strategy) TL;DR Crank runs TikTok paid media with measurement first—so creative decisions, audience strategy, and budget shifts are tied to what drives revenue, not what looks good in-platform. * How we set measurement and attribution before scaling spend * What we track beyond platform KPIs (and why it matters) * How we test creative and landing pages as one performance system * How TikTok fits into a cross-channel paid media plan ## A TikTok Ads Agency That Treats Performance as the Brief ![A TikTok Ads Agency That Treats Performance as the Brief](/images/seo/tiktok-ads-agency-1.webp) We run TikTok paid media the same way we run Meta, LinkedIn, and Google. Performance is the brief. That means starting with what the business actually needs—pipeline, purchases, qualified leads—then building the tracking, testing, and creative system to get there. Vanity metrics don't come into it. For TikTok specifically, "performance-first" has to mean something. The platform moves fast, creative fatigue is real, and TikTok will happily burn through budget even when the downstream numbers are broken. We've seen it. So measurement comes first: define what success looks like, confirm we can actually observe it, then iterate from that signal—not from gut feel. #### Measurement comes before scale If we can't trust the conversion signal, we don't optimise spend—we fix tracking, event quality, and reporting first. Scaling TikTok without that foundation usually just scales noise. ### What "performance as the brief" looks like in practice **1) We align on the conversion path, not just the ad account.** TikTok performance depends heavily on what happens after the click. Landing page speed, offer clarity, form friction, checkout UX, lead follow-up speed—all of it. We map the full path and agree on the metrics that matter at each step before we touch the account. **2) We build reporting you can actually use.** Platform reporting tells you what TikTok wants you to see. We focus on the questions that drive real decisions: * Which campaigns are producing the _right_ conversions—not just the most? * Which creative themes are driving incremental results, not just cheap clicks? * Where are we losing users after the click, and what's the fastest fix? **3) We test creative like a performance variable.** A common mistake we see is running variations that are too similar to learn anything useful. On TikTok, creative is targeting. We structure testing around clear hypotheses and controlled variables—hook, angle, format, CTA—so you're building knowledge, not just refreshing assets. **4) We connect TikTok to the rest of paid media.** TikTok rarely works in isolation. We plan for how it fits alongside other channels: prospecting vs. retargeting, creative sequencing, budget allocation based on marginal returns. For the bigger picture of how we approach this, see our [paid media](/paid-media) thinking. ### Fewer opinions. More evidence. Most TikTok accounts don't fail because the ads are bad. They fail because decisions drift away from reliable data—and learning slows to a crawl. TikTok can be a high-performing channel. But only when measurement is tight and testing is consistent. That's the gap between posting ads and running TikTok as something you can actually predict and scale. #### Creative is only half Most TikTok accounts don't fail because the ads are bad—they fail because learning is slow. Tight measurement and clear test structure let you improve outcomes week to week, not quarter to quarter. ## Why TikTok Advertising Belongs in a Serious Paid Media Mix ![Why TikTok Advertising Belongs in a Serious Paid Media Mix](/images/seo/tiktok-ads-agency-2.webp) TikTok isn't just entertainment anymore. Users still come for creators and culture, but a growing share of sessions now involves active product discovery—searching for reviews, watching comparisons, clicking through to buy. That shift matters. TikTok can influence demand early, not just introduce a brand. #### Commercial intent is real Treat TikTok as a discovery engine, not a novelty channel. When your creative answers questions (price, fit, results, alternatives), you earn attention and move users from curiosity to consideration without forcing a hard sell. In a paid media mix, TikTok often earns its place on reach efficiency alone. We frequently see it deliver upper-funnel reach at lower CPMs than comparable Meta prospecting placements. That's especially true when creative is native to the platform and targeting is kept broad enough for the algorithm to do its job. The practical upside: you can fund awareness and consideration without cannibalising your demand capture budget. Varies by account In our client work, TikTok CPMs are frequently lower than comparable Meta prospecting CPMs when creative is built for the platform and audiences aren't over-constrained; the exact gap depends on category, geo, and seasonality. Crank client data (multi-account observation; internal reporting) The biggest mistake we see? Teams porting Meta creative straight across. TikTok's auction is creative-first. Bid and targeting still matter, but the primary lever is whether the ad earns watch time in the first few seconds. That changes everything about how you plan and measure. You need more iterations, faster feedback loops, and a testing system that can actually isolate what drove performance. Hook, offer framing, creator style, pacing, format—each one is a variable worth isolating. > When we audit underperforming TikTok accounts, the issue is rarely the media settings. It's usually creative that looks like an ad, not content—once the first two seconds improve, CPMs and CPAs often follow. The tricky part is resisting the urge to treat TikTok as an extra placement bolted onto an existing channel plan. It has its own rules. Build creative specifically for it. Test continuously. Judge success on incremental reach and downstream business impact—not on whether the ads look consistent with everything else you're running. ## How Crank Plans, Builds, and Optimises TikTok Campaigns ![How Crank Plans, Builds, and Optimises TikTok Campaigns](/images/seo/tiktok-ads-agency-3.webp) We run TikTok campaigns with a clear operational workflow: defined objectives, disciplined testing, tight measurement, and creative built for TikTok—not repurposed from whatever ran on Meta last quarter. The first thing we lock in is what success actually means. Not "awareness" or "engagement." Real outcomes. Profit, CAC, volume, lead quality. From there, we match the right optimisation event to the right funnel stage. If the goal is new customer acquisition, we build for prospecting scale and hold the measurement line—so we can tell whether we're buying incremental conversions or just recapturing demand that was already there. #### TikTok campaign delivery workflow Phase 1 #### Audience + objective mapping Confirm the commercial goal, define the conversion event, and map audiences by funnel stage (prospecting, warm, retention) with clear hypotheses for each. Phase 2 #### Creative brief + production oversight Build a creative brief that translates performance requirements into TikTok execution: hooks, angles, formats, offer framing, and creator-style guidelines. We QA raw assets and edits against ad policy, pacing, and mobile-first clarity. Phase 3 #### Campaign architecture + launch Choose the right setup (Spark Ads vs. in-feed), decide on naming conventions, set up attribution and events, then launch with controlled variables so tests are interpretable. Phase 4 #### Bidding + budget management Start with a bid strategy that matches the learning stage and conversion volume, then adjust budgets and bids methodically to avoid resetting learnings while still scaling. Phase 5 #### Optimisation + reporting cadence Run weekly optimisation cycles across creative, audiences, and delivery. Report on the metrics that matter (incremental performance, efficiency, volume) and feed learnings back into the next creative brief. ### Audience and objective mapping (so the algorithm has a job) TikTok's algorithm can find buyers. But only if you give it the right constraints and a clean feedback loop. Vague objectives produce vague results. We document: * **Primary objective and optimisation event** (and what qualifies as a "good" conversion, especially for lead gen where not all leads are equal). * **Funnel segmentation**: prospecting (broad, interest-based, lookalikes where appropriate), warm retargeting (engagers, site visitors, product viewers), and retention (existing customers, high-LTV segments). * **Offer and messaging by stage**: prospecting audiences usually need more context and proof; retargeting can be tighter and more product-led. * **Volume reality check**: if purchase volume is too low to learn from, we'll optimise higher up the funnel temporarily—without pretending that's the end goal. That last point matters more than most clients expect. Pushing a Purchase event when you're doing 20 conversions a week is a good way to burn budget while the algorithm spins. ### Creative brief and production oversight (TikTok-first, not "social-first") Creative is the lever that actually moves performance on TikTok. Not bid tweaks. Not audience refinement. Creative. Our briefs are built around the variables that change outcomes: * **Hook library** (first 1–2 seconds) mapped to different customer motivations and audience awareness levels. * **Angle matrix**: problem/solution, comparison, social proof, objection handling, founder story, UGC-style demos. * **Format requirements**: 9:16, captions, on-screen text, pacing, audio, clear product visibility. * **Testing plan**: what we're learning from each concept—not just "let's make more content." We also oversee production and QA. The execution details kill campaigns quietly: subtitles too small to read, claims that trigger disapprovals, landing pages that don't match the ad's promise. We catch those before they go live. And when we're running creator content through Spark Ads, we manage the authorisation handoff properly so nothing stalls at launch. > Most TikTok underperformance we diagnose isn't a platform issue—it's a feedback-loop issue: unclear objectives, inconsistent creative testing, or measurement that can't separate real lift from noise. When those three are tight, optimisation becomes systematic instead of reactive. ### Campaign architecture: Spark Ads vs. in-feed (and why it's not just a preference) Format choice should follow the job the ad needs to do. This isn't about personal preference. * **Spark Ads** (boosting an organic or creator post) work well when social proof and native feel matter. Engagement carries over, comment threads stay visible, and the content doesn't look like an ad—useful for prospecting and creator-led education. * **In-feed ads** (non-Spark) give more control: clean ad identity, faster iteration, easier to manage for structured testing or brand compliance requirements. Architecturally, we keep things readable. Fewer moving parts, controlled variables, naming conventions that make it immediately obvious what's being tested—audience, offer, creative angle, hook—so optimisation decisions don't require archaeology. ### Bid strategy and budget control (scale without breaking learnings) A common mistake we see: brands scale too fast, the learning phase resets, performance tanks, and they assume the platform doesn't work. Usually it's the budget management. We stage it: * **Early stage**: stable delivery first. Enough conversion data to actually learn from. No constant budget toggling. * **Scaling**: planned step increases, consolidating winners, introducing new creative angles before pushing spend into audiences that are already fatigued. * **Efficiency pushes**: methodical bid and targeting adjustments, watching leading indicators—CPM shifts, CTR, hold rate, CVR—so we can diagnose whether the problem is reach, creative fatigue, or something breaking on-site. ### Measurement setup (so performance is provable) Measurement is build work. We treat it that way from the start—not as something to tidy up after launch. We set up: * **Pixel + events** with clear definitions and deduplication where it's needed. * **Attribution view agreed upfront**—so the numbers mean the same thing week to week. * **Landing page and funnel alignment**: the ad, the page, and the conversion step have to tell the same story. If they don't, you're optimising creative for a broken funnel. * **Incrementality thinking**: we sanity-check TikTok performance against broader business signals—blended CAC, new customer rate, lead quality feedback—so we're not just optimising toward a number that looks good in the dashboard. #### TikTok campaign build checklist * Confirm objective, optimisation event, and success metrics * Define funnel audiences and exclusions (prospecting, warm, retention) * Write a TikTok-first creative brief (hooks, angles, formats, compliance) * Decide Spark Ads vs. in-feed based on goal and testing needs * Build a testable campaign structure with clear naming conventions * Select initial bid strategy and budget plan that preserves learning * Implement pixel/events and validate firing across key funnel steps * Set reporting cadence and optimisation routine tied to creative iteration ## Creative That Converts and Measurement You Can Trust TikTok has one rule: fit in or get skipped. Not a TV ad resized for mobile. Native, creator-led video that earns attention in the first second and holds it through to the payoff. As a TikTok ads agency, we treat creative as the primary performance lever—hooks, pacing, captions, framing, proof points. These are what determine whether the algorithm finds you more of the right people at an efficient cost. #### Native wins on TikTok TikTok's delivery system responds to how people actually watch: fast scroll, sound optional, and instant judgment. Creative that mirrors organic posts drives stronger watch time and engagement signals, which typically translates into better distribution and lower costs. Our creative process starts with a brief built for iteration, not perfection. We define the offer and outcome first—what the viewer should think, feel, and do. Then we build a structured set of angles to test: different hooks, problems-to-solve, product demos, creator-style testimonials, objection handling. Every asset is planned with modularity in mind. Swap the first two seconds, change the on-screen copy, tighten the edit—without rebuilding from scratch. #### How iterations stack We launch four variants of the same concept: two different hooks, one demo-led cut, and one testimonial-led cut. After 3–5 days, we keep the best hook, combine it with the best proof point, and re-edit the first 6 seconds to improve hold rate. Iteration only works when the feedback loop is tight. We review performance at the creative level—not just campaign level—and the changes we make map directly to what the data is telling us. CTR fine but conversions weak? That's usually a landing page issue, offer clarity, or a mismatched promise. Conversions strong but CPMs climbing? The creative probably isn't earning enough engagement to scale efficiently. The tricky part is knowing which problem you're actually looking at. #### Optimising too late A common mistake is waiting weeks to change creative or only swapping thumbnails. On TikTok, the first seconds, structure, and message matter most—small, frequent edits beat occasional big reworks. Measurement is the other half. Last-click attribution alone doesn't work for TikTok—the platform regularly influences demand well before the click that gets credited. What you actually need is a measurement layer that connects platform events to commercial outcomes: qualified leads, revenue, repeat purchases, blended acquisition efficiency. We see this constantly during technical audits—brands optimising toward the wrong signal because their attribution model can't see TikTok's full contribution. That means solid tracking foundations and reporting that shows how TikTok contributes across the full journey, not just at the final touchpoint. For the tracking layer, see [tracking](/measurement/tracking) and for how we turn it into decision-making, see [marketing reporting](/measurement/marketing-reporting). ## Who Crank's TikTok Ads Service Is Built For This service is for brands that want TikTok to actually move revenue. Not pad a view count report. If you've hit the ceiling on boosted posts and you're ready for structured creative testing, proper iteration, and reporting that tells you something useful—we're probably a good fit. TikTok ads agency A TikTok ads agency is a specialist partner that plans, builds, and optimises paid campaigns on TikTok to drive measurable business outcomes such as sales, leads, or customer acquisition. ### DTC and ecommerce brands with real purchase intent to capture TikTok works as an acquisition channel when the fundamentals are already there. A clear offer. Competitive pricing. A site that loads fast and a checkout that doesn't haemorrhage conversions. We're not in the business of sending traffic to a leaky funnel. What we build is a system—creator-style creative that scales into consistent prospecting and retargeting, measured against blended performance rather than whatever the platform wants you to see. ### Fashion brands that need creative volume (without losing brand control) Fashion advertisers win on TikTok through variety. Different hooks, different formats, different product stories aimed at specific audiences. That's not an opinion. It's what we see consistently across accounts. If you're running frequent drops, seasonal campaigns, or sale windows, the challenge isn't just making content—it's knowing which content is actually selling. Our approach is built around structured creative testing so you can find what works, then put real budget behind it. For related thinking on fashion performance, see [fashion marketing agency](/paid-media/fashion-marketing-agency). ### Beauty brands navigating compliance, claims, and platform scrutiny Beauty can scale fast on TikTok. It can also stall completely if your ads are stuck in review, getting disapproved, or watered down because someone flagged a claim. Before/after imagery, ingredient language, implied medical outcomes. These are the areas where brands lose time and money. We work well with teams that want growth without the guesswork around compliance—if this is already on your radar, read [beauty ad compliance](/industry-solutions/beauty/beauty-ad-compliance). ### Teams already running paid social on Meta who want incremental reach Higher CPMs. Creative fatigue. Prospecting that's getting slower. If that sounds like your Meta account right now, TikTok is usually the next logical place to look. The key word is incremental. TikTok has different attention mechanics, different creative language, different audience behaviour. We set it up to complement Meta—not cannibalise it—and keep measurement tight enough that you're not accidentally counting the same conversions twice. ### Brands that are ready to move past "testing" and into repeatable growth A lot of brands have "tested" TikTok. Few have built a system out of it. So what does that actually look like? A clear cadence: regular testing, creative feedback loops, and reporting that answers practical questions—what worked, why it worked, what comes next. We work with marketers whose teams are stretched thin, or who've worked with agencies that optimise for metrics that don't connect to revenue. That's usually when working with us clicks. ## Setting Realistic Expectations: TikTok Ads Performance Stop comparing TikTok to Meta or Google. The metrics look similar on the surface, but they mean different things here. TikTok is an attention-first environment. Your ad wins or loses on creative fit before targeting or bid strategy even enters the picture. Three metrics matter most: CPM, CTR, and CPA. Here's how to actually read them on TikTok. **CPM (cost per 1,000 impressions):** TikTok CPMs move around more than search. Creative quality, engagement signals, and audience saturation all pull the number in different directions. A rising CPM isn't automatically a red flag—it can mean you're buying higher-value inventory, or that competition has picked up in a specific audience segment. Watch it for efficiency and stability. But never judge it without looking at what's happening downstream. **CTR (click-through rate):** CTR is almost entirely creative-dependent on TikTok. A common mistake we see is teams benchmarking TikTok CTR against search, which makes no sense—search clicks come from people already looking for a solution, TikTok clicks come from curiosity. More clicks means nothing if the traffic doesn't convert. The only CTR worth caring about is the one that correlates with qualified sessions and actual conversions. **CPA (cost per acquisition):** This is where expectations need the most discipline. TikTok can be excellent for demand creation, but CPA is shaped by offer strength, landing page conversion rate, attribution settings, and how much data the algorithm has had to learn from. Before you set a CPA target, align on what an acquisition actually means in your account—lead, purchase, signup, trial. Then decide whether you're optimising for volume, quality, or payback period. For a clear definition of what CPA is and what drives it: [/digital-marketing-glossary-for-senior-leaders/cost-per-acquisition/](/digital-marketing-glossary-for-senior-leaders/cost-per-acquisition). #### Compare like with like Don't judge TikTok CPM, CTR, or CPA in isolation or against search intent benchmarks. Evaluate them as a chain: does the creative earn attention, does the click reflect genuine interest, and does the site convert that intent? So what's a cleaner way to think about this? Split **platform performance** from **funnel performance**. * Platform performance: CPM and CTR tell you whether your ads are getting delivered and earning engagement. * Funnel performance: conversion rate, CPA, and post-conversion quality tell you whether TikTok is actually driving outcomes your business cares about. Both matter. Confusing one for the other is how teams end up optimising for clicks and wondering why revenue isn't moving. For cross-channel context, start with your own historical data. Use external benchmarks as a loose sense-check, not a target. We keep a broader view here: [/measurement/benchmarks/](/insights/benchmarks). 1,000 CPM is the cost to deliver 1,000 ad impressions. On TikTok, treat CPM as an efficiency and stability indicator, then confirm value with downstream metrics like conversion rate and CPA. TikTok Ads Manager (metric definition) Early campaigns are rarely clean. CPM and CTR tend to be volatile while TikTok finds responsive pockets of your audience and your team iterates creative. That's normal. The goal isn't perfection on day one. It's building a repeatable process: test multiple hooks, keep enough budget behind winners to generate real learning, and measure incrementality where you can. #### Interpreting mixed signals A brand sees higher CPM and average CTR on TikTok than Meta, but TikTok sessions spend longer on site and convert better on retargeting later. We'd treat TikTok as upper-funnel demand creation, optimise for qualified clicks, and judge success using blended CPA and lift, not CTR alone. ## Ready to Add TikTok to Your Paid Media Strategy? If TikTok is already influencing your customers, it should be in your media plan. Full stop. The brands that win on TikTok don't treat it as a side experiment. They go in with clear goals, a structured testing roadmap, and proper measurement from day one—not bolted on later when someone asks why ROAS looks off. So what does doing it properly actually look like? * Tight account structure from the start * Creative built specifically for how TikTok users consume content * Disciplined creative testing, not random iteration * Reporting that feeds decisions across your wider paid mix Whether you're starting from zero or scaling campaigns already showing promise, a TikTok ads agency should help you move fast without guessing. Not guessing is the operative phrase there. Get a TikTok plan built around your growth targets—not vanity metrics. [Talk to Crank](/contact) If you want TikTok to drive real outcomes—not just reach and impressions—we'll map out what to launch, what to test first, and how to prove impact before you increase spend. ### Launch TikTok ads with confidence Tell us your goals and we'll recommend the right TikTok approach, from setup to creative testing and optimisation. [Contact us](/contact) ## Frequently **Asked Questions** Do you work with brands that are new to TikTok ads?▼ Yes—if you have a proven product, a site that converts, and the budget to test properly. We'll build the account and testing plan so you can learn quickly without wasting spend. What if we're already running Meta ads successfully?▼ That's ideal. We'll position TikTok to add incremental reach and new creative angles, then align targeting and measurement so you can compare performance across channels. Is this service only for ecommerce?▼ Ecommerce and DTC are the best fit, but we can also support lead-gen when the offer is clear and the conversion path is measurable. Can you help with TikTok ad compliance for beauty and personal care?▼ Yes. We'll advise on creative and copy risk areas (claims, before/after, implications) and help you build a process that reduces disapprovals and delays. You might also find helpful [ResourcePaid MediaHow we approach cross-channel paid media strategy, from planning to measurement.](/paid-media)[ResourceFashion Marketing AgencyPerformance thinking for fashion brands running creative-heavy paid social campaigns.](/paid-media/fashion-marketing-agency)[ResourceBeauty Ad ComplianceNavigating claims, before/after rules, and platform scrutiny for beauty brands.](/industry-solutions/beauty/beauty-ad-compliance)[ResourceTrackingThe tracking foundations that make TikTok (and every other channel) measurable.](/measurement/tracking)[ResourceMarketing ReportingTurning platform data into decisions your business can actually act on.](/measurement/marketing-reporting)[ResourceUK marketing benchmarksWhat good looks like, by channel and industry.](/insights/benchmarks) [Back to Paid Media](/paid-media) ## More on Paid Media [Google Ads AgencySearch, Shopping and Performance Max management built around cost per acquisition and revenue.](/paid-media/google-ads-agency)[Meta Ads AgencyFacebook and Instagram paid social built on audience, creative testing and measurement.](/paid-media/meta-ads-agency)[LinkedIn Ads AgencyB2B paid media that reaches decision-makers and is judged on pipeline, not impressions.](/paid-media/linkedin-ads-agency)[Google Shopping AgencyFeed-first Google Shopping management built around structure and measurable performance.](/paid-media/google-shopping-agency)[Fashion Marketing AgencyPaid media for fashion brands, planned around margin, stock and seasonality.](/paid-media/fashion-marketing-agency)[Performance Marketing Agency LondonHow a specialist London performance marketing agency plans, runs and measures paid channels.](/performance-marketing-agency-london)